About us
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Track every purchase, uncover new ways to style, choose the right materials.
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Explore New Designs
Our Afghan cloth is crafted with care, using traditional techniques passed down through generations. Each piece is a blend of artistry and sustainability, designed to bring warmth and beauty to your home while supporting local artisans.
Understand your audience – discover their style preferences and deliver exquisite Afghani designs.
We create the perfect
tailored fabric solutions for you
Meet our artisans
Dedicated artisans driving our success
Tony Fred
Chief Executive Officer
Founder and chief visionary, Tony is the driving force behind the company. He is deeply involved in the design, marketing, and customer experience strategies for our Afghani cloth.
Sarah Khan
Chief Marketing Officer
Amina loves exploring new designs. With her multi-year experience as a Fabric Specialist in the textile industry, Amina has helped the company grow its reputation. Amina is among the best in the field.
Amina Rahimi
Chief Fabric Officer
Aline is a passionate advocate for Afghani textiles, mentoring artisans and promoting sustainable practices within the community of skilled weavers.
Iris Joe
Chief Creative Officer
Fatima, with her extensive knowledge of textile markets, helps us understand trends and improve our offerings. She is dedicated to driving success and brings her expertise to elevate our brand.